Italian producer, musician, DJ, and groove architect Sam Ruffillo drops his long-awaited debut album Tipo Così on Toy Tonics – a sun-drenched, genre-blurring statement that blends classic house with Mediterranean flair, romantic funk, and tongue-in-cheek Italo vibes. Over 11 expertly crafted tracks, Ruffillo delivers a dancefloor-ready, emotionally rich LP that connects deep musicality with irresistible rhythm and light-hearted elegance.

After three acclaimed EPs and collaborations with revered artists such as Barbara Boeing, Kapote, and Fimiani, Ruffillo has firmly cemented himself as a core artist on the Berlin-based label. Known for his unmistakable signature sound — a warm mix of vintage disco, 90s house, and Italian vocals — Sam’s music has garnered widespread DJ support from tastemakers like Gerd Janson, Palms Trax, Seth Troxler, and DJ Tennis, while becoming a staple on Italian airwaves. His infectious summer anthems like Danza Organica and Perfetta Così have soundtracked countless club nights and festivals, creating a loyal following that eagerly awaited this full-length debut.

Tipo Così is the natural culmination of a musical journey that’s both playful and profound — a travel diary written in grooves, synth stabs, and melodies that feel like postcards from a parallel Mediterranean universe. The album expands and deepens Ruffillo’s world into a fully immersive experience: lush emotional chords meet tight syncopated grooves, vintage synth textures collide with irresistibly catchy pop refrains, and the boundary between sincerity and playful irony is exquisitely blurred.

Entirely written, produced, and recorded in Italy, in his beloved hometown of Bologna, the album finds Ruffillo at the helm on keys, drum machines, and production, supported by a talented cast of musicians contributing live bass, guitar, and other organic elements — further enriching his trademark fusion of electronic grooves and natural instrumentation. There’s a tactile warmth in these tracks, a hands-on feel that adds soul and depth to every beat.

This album also marks Ruffillo’s heartfelt return to singing in Italian, with standout tracks like House Tipo Così, Mi Fa Volare, Ancora, and Dentro Di Me, where romantic naïveté meets pulsing club energy in a way that feels both timeless and refreshingly new. The vocal performances add an intimate, human touch to the music, reinforcing the personal stories woven into each song. There’s poetry in the casual, a bittersweet elegance in the way the lyrics float over groove-heavy production.

Having toured extensively across Europe, Australia, Indonesia, New Zealand, and Mexico — with sets at iconic venues like Panorama Bar and festivals such as Sónar Barcelona — Ruffillo has fine-tuned much of this album in front of live audiences. The real-world testing ground infused the record with a dynamic energy and immediacy that only comes from genuine crowd interaction. These songs weren’t just made in the studio — they were lived on dancefloors around the world.

Tipo Così is not just a collection of tracks. It’s a philosophy — playful, stylish and unmistakably personal. A modern club album bursting with heartfelt emotion and sophistication. Music for dancers with taste; for lovers of beauty, rhythm, and the little imperfections that make things feel real.

But what exactly is Tipo Così? More than just a phrase, it’s a way of being. It’s about embracing elegance without effort, mixing irony with sincerity, and letting nostalgia slip into the room without taking over the party. It’s Sam Ruffillo’s signature language: relaxed, confident, meticulous yet never rigid — where a chord progression can say as much as a lyric, and every beat carries intention.

The album’s visual identity complements this vision perfectly. The artwork and promotional materials lovingly reference Italian design from the ’80s and ’90s, combining bold graphic elements with playful pop culture nods. This aesthetic mirrors Ruffillo’s music — a fusion of vintage warmth and contemporary freshness, delivered with authenticity and charm.

Sam Ruffillo belongs to a new generation of European artists who are reshaping electronic music by blending past and present, analog and digital, groove and emotion — without nostalgia or pose. His artistic universe is coherent, vibrant, and alive; a rich tapestry of sound, images, and stories that coexist with lightness, precision, and a distinctive voice.

Reflecting on his artistic journey, Sam describes music as a vital, deeply human impulse — a tribal connection to rhythm and body that has driven him since he was a teenager. His creative process balances meticulous planning with room for spontaneity, usually sparked by clear melodic ideas that evolve naturally. Collaborations with close friends, especially vocalists like Ninfa, add warmth and authenticity, exemplified in tracks like “House Tipo Così.” For Sam, music is honest self-expression — crafted for listeners who crave memorable melodies and rhythms imbued with genuine feeling.

While technical perfection is tempting, Sam prioritizes emotion, knowing that what truly resonates is the soul behind the sounds. His long-standing partnership with Toy Tonics has been key in nurturing his vision, offering a blend of creative freedom and professional support. Looking ahead, Sam Ruffillo is excited to broaden his live performances, and release new projects that continue to blend electronic grooves with organic, heartfelt sounds — maintaining the delicate balance between playful irony and sincere emotion that defines Tipo Così.
[info sheet from distr.]