Alex Olson aka Balearic Skip, a professional skateboarder, now has a record on Jolly Jams. Claim to Fame As the progeny of the skateboard pioneer Steve Olson, Mr. Olson first learned to ride at age 12. By 19 he was skating professionally, giving him the rarefied distinction of being the first second-generation professional skateboarder. He often appears on the covers of Skateboarder and Thrasher magazines, though these days his clothing line is also getting attention from fashion editors. Big Break In 2005 he signed a sponsorship deal with Girl Skateboards, one of the most prestigious skate companies. “As a kid growing up, I never thought I would get sponsored by them because they were at such a higher level,” he said. Still, larger brands came calling. A few years ago, he parted ways with Girl Skateboards to work with Louis Vuitton, Vans and his current sponsor, Nike[info from Label]