Plug Research / PLG105

cake and eat it too
all matter
little one
move on
the dollar
who are you
think it over

A small 10 years after his debut >First born second< (and 4 years after the shelved >Love for Sale<), soul sensation Bilal drops his new album!

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A small 10 years after his debut 'First born second' (and 4 years after the shelved 'Love for Sale'), soul sensation Bilal drops his new album!
A provocative genre-bending album that dissects love, politics and relationships, 'Airtight’s Revenge' demonstrates
the Philly-bred singer’s growth as an artist. “It’s a mix of jazz, hip-hop, soul, blues, and experimental free
music,” says Bilal.

The differences in economical social classes inspired the track “Robots,” which scrutinizes societal and governmental effects on people. After watching the 2007 documentary, “Zeitgeist: The Movie,” Bilal wrote “Who Are You.” “Of all religions, I drive to be human,” says Bilal. At the end of the day, we are all one. We need to connect with the spiritual side of ourselves; we don’t need to inflict that on others. It’s OK to have free thought. “Little Ones,” a smooth track with a soulful sound is dedicated to his sons. “My youngest son has Sickle Cell and my oldest son has Autism. This song is for them,” stated Bilal. Steve McKie (Jill Scott, Estelle, Kindred, Vivian Green) co-produced the album with Bilal, recorded in Philadelphia, Virginia and Los Angeles. The album also features production by Nottz (Kanye West, Snoop Dogg, Drake), 88 Keys (Mos Def, Macy Gray, Musiq Soulchild), Shafiq Husayn of Sa-Ra and Tone Whitefield.

-Questlove’s endorsement went viral today and a bunch of blogs and websites have already picked up including URB and Premix Magazine. See it here: Erykah Badu endorsement coming soon!
-An acoustic performance of “Think It Over” was posted on YouTube on August 1 and already has over 8k views!!
-Bilal is writing a weekly column about 'Love & Relationships' at Madame Noire. This will run until the release of the record. This column is also picked up by AOL Black Voices and radio stations across the US. Below are the links to his first two columns.

DJ / Press Quotes
Key Selling Points:
-First commercial released album since 1st Born Second (2001) which sold over 320k+.

-Steve McKie (Jill Scott, Estelle, Kindred, Vivian Green) co-produced the album with Bilal. Also features production by Nottz (Kanye West, Snoop Dogg,
Drake), 88 Keys (Mos Def, Macy Gray, Musiq Soulchild), Shafiq Husayn of Sa-Ra and Tone Whitefield.

-Bilal has been featured on countless hit records with artists such as Jay Z, Common, The Roots, Erykah Badu, J-Dilla, Beyonce, Guru (Jazzmatazz), The
Clipse, Musiq Soulchild, The Game, Scarface, Jadakiss, Reflection Eternal, Jill Scott, Mos Def, Solange Knowles, Robert Glasper and Lil Wayne.

-European tour dates in July (7/7-7/14) followed up with headline gigs in August/September and on the road with The Foreign Exchange in October. In the past
year he’s played dates with Maxwell, Erykah Badu, Raphael Saadiq, Q-Tip and Janelle Monae to just name a few.

-Face to Face Campaign: Bilal will post a weekly video to his fans through his social networking sites to promote his album and to provide that intimate
connection to his fans.

-Video: A live video of “Levels” will be made available at the end of July, followed up by a video for “Think It Over” directed by Kahlil Joseph (Aloe Blacc,
Shafiq Husayn).

-Internet advertising campaign spearheaded by Indieclick in August and September.

-Publicity: Art of Facts PR (Contact: Myleik Teele) The focus is reintroducing Bilal to consumers through the media targeting TV, national press & regional press.

-New Media: Synergy Works (Contact: Jonathan Kim) This will focus on creating awareness through urban websites and blogs using viral videos and content.

-Radio: Co-sign Collective (Contact: Jessica Weber) We will work to key college radio stations and mix-shows.
-Top 10 Markets: New York, Los Angeles, DC, Atlanta,
Philadelphia, Chicago, San Francisco, Richmond, Boston & Baltimore

“What a frequency … What a voice. I love Bilal. I couldn’t imagine a music world without his voice.” – Erykah Badu
“I have a very connected history with Bilal. I heard his demo years ago. I heard all of the
magic instantly. He’s a master at interpretation of song.” – Q-Tip
“Bilal is hands down one of the greatest specimens of voice in post-modern hip-hop culture.”
– Questlove
“His voice is like a Van Gogh painting … A Salvador Dali … His voice has so many textures
to it.” – Janelle Monae
(added: 2010-09-09 14:20:39 )
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